Drumming at the NAMM Show

What I experienced at the NAMM show in Anaheim was beyond amazing.  I spent some time with one of our customers who are introducing their line of Silent Drum Monitors to the US market.

 I’ve had the privilege of working with them almost from the start of their project.  Their Drum Monitor has a Clark Synthesis professional transducer in the drum throne, and Tim built a custom amplifier to drive it. At NAMM, they set up three drum kits, and people started trying them out.  The demo was a powerful experience for every drummer who tried it. A customer would start drumming, usually at a pretty slow tempo with the amplifier’s volume turned all the way off.  The volume would be slowly increased until the customer started smiling.  Then the customer would start drumming faster and faster, and the smile on their face would turn to a look of astonishment.

 After about five minutes of hard drumming, the customer would lay down the sticks and start talking.  Drummer after drummer talked about the troubles they have with stage monitoring, and they were thrilled to discover how this product would solve those problems.  Many drummers were ready to purchase the Silent Drum Monitor right there on the spot.  Drummers expressed surprise that the Monitor not only gave them feedback from the kick, but that they could hear the toms, snares, and even the cymbals through the monitor just by sitting on it.

 I remember one customer named George who told me that he was walking down the aisle when he heard someone playing drums say, “I shouldn’t be having this much fun.”  George told me that he didn’t understand what the drummer was talking about, especially since the drummer was playing only a kick, snare, and a cymbal.  So, he waited in line for his turn, and was completely blown away by the experience.  He hung around playing and praising for 20 minutes before leaving the booth.  George returned about 30 minutes later with a friend, and personally took his friend through the demo.  His friend also was completely taken by the feedback from the Monitor. They left, and then returned 45 minutes later with another friend, and made sure that friend got the complete demo.   The fascinating thing is, that this is not an isolated story.  This happened again and again at that booth.

The Clark Synthesis Full Contact Audio line of professional transducers is an excellent component for any drummer, from local club bands to international touring acts.

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Electronic House Features the New Aguaceiro

Last week, we announced the newest member of our Aquasonic product line, the Aguaceiro MultiClimate Airspeaker.  The folks at Electronic House were so excited, they contacted us immediately for more information.  Rachel Cericola wrote a very nice piece about the Aguaceiro.  You can read her article at www.electronichouse.com

Bill

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CES Show Day 3 Las Vegas!

Attendees at CES continue to give me feedback on Clark Synthesis’ announcement of the new outdoor speaker. When I tell customers that this is the last outdoor speaker they will ever have to purchase, they are eager to get their hands on it. The new Aguaceiro MultiClimate Airspeaker is scheduled to be on the shelf March 1st. You can expect to hear more about the Aguaceiro between now and then.

The North Hall of CES is starting to feel like the Detroit Auto Show, with new models being shown next to concept cars.  Mercedes showed a concept info system with the entire windshield displaying travel graphics that are controlled by hand motions. Ford’s concept car has 4 gull wing doors and looks especially fun to drive.  I do believe that, someday, we will see a transducer in a production automobile.  A high quality transducer gives the experience of large subwoofers without taking up the space of large subwoofers.  You can imagine what a pleasure it was for me to go through the auto sound area at CES, because there are still manufacturers building large subwoofers.  I saw one that weighed as much as a small car engine. This oversized technology definitely will disappear in my lifetime! Mark Abate with Sound Choice Audio was showing a custom chopper with an awesome sound system – the kind that would make cruising on a sunny day a delight.

Also at CES were cuddly toys that look cute and make cooing sounds.  The baby dinosaurs were especially cute.  I must have seen over 200 companies selling iPhone/iPod/iPad accessories, which of course are red hot, right now.  They ranged from aluminum frames to waterproof covers to fashion purses.  One  iPhone holder even has a bottle opener built in!  The guitar neck iPhone holder seemed just a little over the top.  The pitch for this was that you could put your sheet music on your iPhone and play the guitar.  I couldn’t figure out how to turn the pages.  The iShower streams audio via Bluetooth to a device that hangs in, you guessed it, your shower.  Don’t know how it sounds when the water is running, but it looks fun.

Bill

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CES Day 2 Las Vegas

I met with Paul Sabbah, our International Representative, and some of our international distributors.  They all had seen the product release for the new Aguaceiro MultiClimate Airspeaker. They all are very excited to add the Aguaceiro to their product offerings, and are happy to know we are sending new product material to our dealers and distributors mid-February.

One of the highlights at CES is discovering new products, and I definitely saw more fun products Day 2.  One Chinese company has a small, battery powered transducer that works with your MP3 player to turn a small surface into a speaker.  I’ve seen products like this before, and they normally have a tinny sound.  This one actually had some low-end sound, which was impressive.  I’m always looking for technology and products we can use at Clark Synthesis, and I asked the company to send me more product information.

There was a really awesome gaming station with an adjustable 3-screen video display.  The company is selling it as a workstation for the office – strange. This gaming/workstation is not destined for my office, but it must have a market!

Ran into Gallager here at the CES show.  Do you remember him? – the comedian that destroys watermelons and other foods with a sledgehammer? I wonder if anyone else recognized him….

Went to the “O” Vegas show last night.  This was my first Cirque-du-Soleil show, and I was blown away.  The show is hard to describe but superlative to experience.  If you get a chance to see it, it’s worth the price of admission.  The show includes synchronized swimming, and the choreography was fantastic.  Clark Synthesis has been supplying underwater speakers to the show for many years, and we are honored that they continue using our products.

Bill

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